Our Diploma of Marketing gives you the skills and know-how to engage and influence valuable customers, develop brand loyalty and execute strategic marketing campaigns.
This program has been specifically designed to provide graduates with a broad base of generalist marketing knowledge and skills suitable both for entry-level employment in marketing roles and/or as a platform for further specialised study at Bachelor level.
Our Diploma of Marketing is designed to integrate theory, practice and connection with each of these themes in turn representing distinct modes of thinking, enquiry and knowledge acquisition in relation to marketing. Students explore underpinning theoretical constructs that inform marketing practice; students engage in practice both in simulated marketing workplace roles and in operating businesses; and they reflect on feedback from industry mentors and assessors.
The Diploma of Marketing is available online as well as on-campus in Sydney and Brisbane. Complete this course in one year (full-time) or two years (part-time).
Diploma > Degree > Masters
Graduates of this Diploma will receive course credits to pathway into the Bachelor of Business programs, which means you could shave up to one year of study time off the degree.
Interested in getting an MBA? Graduates of the Bachelor of Business programs will get entry into the Master of Global Project Management, Master of Business Administration or other Masters at Torrens University Australia, once you have three years of professional experience.
Key Study Outcomes:
- General marketing knowledge
- Practical marketing workplace skills
- Understanding the role of marketing in organisations
- Examine industry trends, responsibilities, needs and opportunities
- Understanding of ethics