What is a Diploma of Tourism Management?
A Diploma of Business in Tourism Management delivers an understanding of the tourist experience, culture and destination management, business communications and marketing fundamentals through a global and local perspective. Graduates of a Tourism Management diploma have the skills necessary to contribute to the industry from a strategic perspective, plus the opportunity to continue studying at bachelor level.Learning outcomes
- Develop an understanding of tourism industry business principles.
- Build leadership and management qualities.
- Understand important principles around places, culture and destination management.
- Gain knowledge in customer experience management.
Pacific Asia Travel Association
We are an Educational Institution member of Pacific Asia Travel Association so your education has a sustainable focus.
This is an AQF Level 5 course delivered by Torrens University Australia Ltd.
Career opportunities
Career paths
- Travel Agent/Consultant
- Regional Tourism Manager
- Tour Manager
- Guest Relations Manager
- Destination Manager
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Future career
- Travel Agent/Consultant
- Regional Tourism Manager
- Tour Manager
- Guest Relations Manager
- Destination Manager
Subjects and units
This course comprises of 8 subjects, which includes 7 core subjects and 1 elective subject.
International students must not enrol in more than one-third (33%) of online subjects over their course, and must study at least one face-to-face subject each study period. Please note that due to COVID-19, authorities have provided exceptions to the usual face-to-face learning requirements. For more information, visit Study in Australia.
International students on a student visa are required to study full time (i.e. must complete a minimum of 1.0 EFTSL of study per year). For the latest information on study locations, please check the entry requirements flyer.
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Core
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Electives
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Business Communications | BIZ101The aim of this subject is to provide you with the knowledge and skills to enhance your personal effectiveness, employability, and academic success. This subject introduces you to the concepts of business communications and transferable academic skills. You will examine the different stakeholders and communication contexts which occur in the internal and external business environment, developing the skills and knowledge to effectively interpret and deliver messages in a variety of business situations. This subject will provide you with essential business skills in information literacy, presenting, writing, academic integrity and the use of technology.
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Introduction to Tourism, Hospitality and Events | THE101This subject explores the major components and organisational structure of the hospitality, tourism and events industries. It presents historical development, opportunities and current trends including food service, lodging, tourism, and event management. Topics will include key issues within the larger visitor economy discipline including transportation and distribution systems, attractions, accommodation, and event management. This subject will introduce students to both global and local brands as well as develop skills required to source information on the Tourism, Hospitality and Events industries as well as incorporating aspects of career planning.
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Customer Experience Management | BIZ104The 21st Century economy is dynamic and driven by customers ever changing wants and needs. To remain competitive businesses need to understand what their customers want and how to deliver a quality customer experience that goes beyond the product or service offering. This subject explores how a customers’ perceptions – both conscious and subconscious – effect their relationship with a brand’s value proposition. Students will explore how a customer’s interactions with a brand during the customer life cycle will determine levels of customer satisfaction. Students will analyze Customer Journey Mapping techniques, Employees engagement in the customer experience strategy and metrics of satisfaction, loyalty and advocacy.
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Understanding People and Organisations | BIZ102The aim of this subject is to develop an understanding of modern organisations, their structure and how people collaborate within these structures to achieve the organisation’s strategic objectives and deal with the uncertainty of the 21st Century economy. This knowledge will form a foundation of theoretical knowledge about organisational behaviour that will be built on in future subjects. Moreover, it will develop the student’s emotional intelligence and the understanding of their strengths and their application in the business context. These learning objectives will be achieved through a mixture of theoretical readings, class discussions and group projects focusing on how theoretical concepts apply to the work environment. Additionally, reflective journals will be used to apply theory to develop the students own professional capability.
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Place, Culture and Destination Management | PCD101This subject introduces students to the strategic management of tourism destinations. Students will explore the role of destination management organisations (DMOs) and the challenges they face in destination management & marketing. The subject examines the factors that contribute to destination image formation and strategies used to ensure that destinations are viewed by consumers as desired by the DMO. Students will investigate the influence of culture on the tourist experience and strategies used by destinations to manage barriers to successful cross-cultural communication In addition, emerging international tourism trends will be considered from the perspective of the major generating and destination regions. This subject will provide an opportunity for in-depth study of issues and aspects critical to tourism destination management, including planning, management and marketing.
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Marketing Fundamentals | MKT101AStudents will gain a solid foundation in the marketing discipline introducing relevant and contemporary concepts, theories and models. The unit magnifies the importance of understanding consumer behaviour, segmentation, targeting and positioning, the extended marketing mix and ethics in marketing. Industry relevance provides students with the opportunity of applying key concepts in practical settings. These marketing foundations are expanded on in other subjects available as electives.
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The Tourist Experience | TTE101This subject introduces students to the conceptual approaches to the study and management of tourist experiences by combining the perspectives of the tourist consumer with that of experience managers. The subject begins by examining the social construction of the tourist experience, the psychology of the tourist, tourist motivation and the journey from desire to execution and the various influences. It then explores the different interactions of tourists with tourism service providers, hosts and host cultures. In addition it considers how tourist operators manage tourist satisfaction and assesses and evaluates the tourist experience.
Select one 100 level elective from the list below.
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Consumer Behaviour | MKG102This unit introduces students to the main aspects of consumer behaviour, including the societal, family and cultural influences on behaviour. The unit examines vital topics such as consumer learning, needs and wants, motivations, perceptions and experience, and specific consumer behaviours and the factors involved in consumer decision making. Students undertaking this unit are encouraged to critically appraise their own buying behaviour, which in turn assists them in acquiring, critically examining, and communicating information from a range of different sources.
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Front Office Operations | FOO101
The Rooms Division within a hotel is a key revenue generating area within the context of hotel operations. This subject will introduce students to the Front Office department within the Rooms Division and how it plays an integral role in the overall customer experience. In particular, students will learn how critical the effective use of Property Management System (PMS) Micros Opera can contribute to the overall guest experience through the various functions within it. Students will cover daily front desk/reception tasks like:
Complete guest reservation, check daily arrivals accurately, allocate rooms, complete guest registration, check guests in and out of their rooms and complete invoicing of guest charges within typical workplace time constraints. In addition prepare and distribute relevant departmental reports.
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Exploring Gastronomy | EGY101This subject introduces the student to gastronomy and gastronomic heritage, focussing on the role of beverages, the history of meals and their significance to both guests and service providers, the history and importance of restaurants and the development of gastronomic writing. Contemporary regional and indigenous cuisines are explored, including the importance of ethical foods such as organics, the slow food movement, socially responsible food and sustainable or eco gastronomy. This subject focuses strongly on gastronomic tourism, and uses case studies and practical assessments of both Australian and international gastronomic destinations to illustrate the rise, opportunities and challenges and innovations of sustaining such tourism. The impacts of gastronomic tourism, issues relating to regional destination marketing, and the growth of both food and wine tourism are examined through an introduction to wine varieties and their influence on food.
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Introduction to Events | EVN101This subject provides an introduction to the nature and characteristics of the event industry, which has developed into a significant business sector. It covers the different types of events that make up the industry, job opportunities, the many stakeholders involved, how an event is developed and staged, as well as the importance of this sector in the economic and social development of the community.
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Event Concepts and Design | EVT101AThis subject introduces the student to the event design and development process; from initial concept through to implementation. The subject aims to expose the student to varied event themes and design concepts whilst introducing them to the implementation (operations and staging) issues that accompany the design process.
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Integrated Marketing Communications | MKT103AIntegrated Marketing Communications provides students with a contemporary view on the use of all different promotional tools available to marketers today such as sales promotions, direct marketing, advertising, personal selling and public relations. The unit explores how marketers can increase the number of touch points a brand can explore among its target audience in a consistent and effective manner.
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Introduction to Sport Management | SPO101In this subject students will be introduced to the field of Sport Management. Students will investigate the historical foundations of sport, management principles, socio-cultural influences of sport, and the role of governance in sport. Students will investigate the role sport plays in building communities and analyse the importance that professional sport plays in contemporary society.
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Sports Marketing | SPO102Marketing of sports and recreation is more than simply about the product; it is about broader health and wellness, entertainment, community and generating team or brand loyalty. This unit applies the marketing principles and mix to the field of sports and recreation, to take a broader view on how marketing can support health promotion and advocacy through sport.
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Introduction to Entrepreneurship | ENT101The aim of the subject is to develop an entrepreneurial mindset that incorporates creativity, innovation and research/analytical abilities. The subject focuses on entrepreneurship for start-up businesses as well as entrepreneurial behaviour within larger organisations. Students are introduced to the theory and practice of entrepreneurship, the characteristics of entrepreneurs through a range of case studies, and the “mindset” of the entrepreneur. They will gain an overview of the business start-up process, make an assessment of their own “mindset” for entrepreneurship and map out their journey to develop their mindset and skillset as entrepreneurs.
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Venture Ideation | ENT102Venture Ideation gives students the opportunity to apply their knowledge on the entrepreneurial mindset to start a successful venture. In this highly engaging and media-rich course, students will engage with processes that help them recognise market trends and potential business opportunities. The knowledge and skills will help students to both identify and develop a business case and effectively pitch their ideas.
Industry partners and work placements
Why study with us?
Choose your student type for entry requirements, fees and scholarships
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Domestic
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International
Fees: Domestic students
Scholarships: Domestic students
If you are truly passionate about health, we want to hear from you. We have a variety of health scholarships on offer to assist you in becoming a key part of the health industry:
Admissions criteria and pathways: Domestic students
Guaranteed pathway and Recognition of Prior Learning
If you have already completed a qualification you may be able to credit this against your degree with us, even if it’s from another institution. This is called Recognition of Prior Learning. We also offer pathway opportunities to further your learning.How to apply: Domestic students
Fees: International students
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International fees
Check the International Course Fee Schedule for the cost of your course. Onshore international students requiring a student visa should choose campus-based / blended options.
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Fee payment
Course fees can be paid across three study periods. Each instalment to be paid before the beginning of the academic stage census date.
Scholarships: International students
We want you to have the best possible chance to succeed, which is why we offer a range of financial scholarships to support our international students during their study journey.
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Scholarship types
Admissions criteria and pathways: International students
OR alternative entry requirement may be available. Contact the International Admissions team for more information.
Guaranteed pathway and Recognition of Prior Learning
If you have already completed a qualification you may be able to credit this against your degree with us, even if it’s from another institution. This is called Recognition of Prior Learning. We also offer pathway opportunities to further your learning. Learn more about study pathways.How to Apply: International students
Frequently asked questions
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What does admissions criteria mean?
Admissions criteria is a set of criteria that must be met to be eligible to apply for a chosen course.
To gain entry to an accredited undergraduate course at Torrens University Australia, applicants must both satisfy general admissions criteria and meet any additional course requirements where specified.
All admissions criteria and course-specific requirements apply consistently across campus locations and study modes. To find out more, visit admissions criteria.
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What if I don’t meet the entry criteria for a degree?
Torrens University Australia has recognised pathways to help you gain entry into our bachelor degrees based on different criteria.
To find out more, visit Study pathways or contact one of our knowledgeable Course and Careers Advisors.
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Can I get course credit for previous experience?
Yes, course credit is available upon application and academic approval.
If you have already completed a qualification or have relevant work experience, you may be able to receive credits towards your degree. This credit can take the form of credit transfer, block credit or Recognition of Prior Learning (RPL).
Our Program Directors will carefully review the learning gained from your previous qualification and/or experience to ensure we provide you with credit towards our degrees whenever appropriate. Review our course credits page or chat to one of Course and Careers Advisors.
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What are course credits?
Course credits are credits that can be applied to your course based on your prior experience or qualifications. To find out more, visit course credits
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What are Torrens University Australia’s courses’ ATAR requirements?Torrens University Australia no longer considers ATAR (Australian Tertiary Admission Rank) as our primary entry requirement. We have removed ATAR as the key admissions criteria for applicants aiming to study at Torrens University Australia. We strongly believed an alternative to the ATAR system should be found, which more broadly assesses students, especially when soft skills are emerging as important employability attributes. So, students with a recent secondary school education are now considered for admission if they have a Year 12 (Australian secondary school) certificate.
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Am I a domestic or an international student?
Domestic students are Australian and Permanent Residents. International students are those who hold citizenship or Permanent Resident status of all other countries.
International students from countries whose first official language is one other than English need to provide evidence of English Language Proficiency.
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How do Torrens University Australia fees charge?
Torrens University Australia is a full-fee paying institution. To find out more, visit Tuition Fees.
Domestic students may be eligible for FEE-HELP. For more information on FEE-HELP, please visit: https://www.studyassist.gov.au/.
Please note we do not currently offer any full fee waivers for international students. We do not offer stipends or living allowances.
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