Studying Marketing Courses | Torrens University

Develop the practical and theoretical knowledge to successfully execute sophisticated, engaging, multi-channel strategic marketing campaigns.

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What is Marketing?

At its most simplistic, Marketing involves the promotion and selling of products and services to target audiences through different media. That includes digital marketing, influencer marketing, relationship marketing, viral marketing, guerrilla marketing, outbound marketing, inbound marketing, content marketing, search engine optimisation and more as well as the classic 4 Ps of marketing – Product, Price, Place and Promotion.

Torrens University’s marketing courses provide you with the foundation of classic theory, put into today’s rich, dynamic, ever-changing world. So you can be successful in any marketing role.

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Personal approach
Small class sizes, Success Coaches and personal support from your lecturer mean you’re not just another number at our university.
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Learn from industry-connected experts
Our academics are the best in the business. With their expertise and guidance, you can find a placement in the field you love.
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Know what it's like to be in business
Complete a minimum of 300 hours of professional work placement, facing real challenges and solving genuine industry problems.  
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Ultimate flexibility
With the option to study full or part time and all your course materials online, you can tailor your study to suit your lifestyle.
Learn more about Marketing courses
Learn more about Marketing courses

Explore our Marketing courses

Our courses are industry-driven and delivered by experienced academics. They will provide you a combination of theoretical and practical knowledge to set you up for success in your career.

Why study with us?

As the country’s fastest-growing university, Torrens University Australia brings a fresh approach to higher education. With employability at the centre of everything we do, we offer industry-relevant Marketing courses in Sydney, Melbourne, Brisbane and Adelaide taught by leading marketing experts. Our flexible online, on-campus and blended study options, personalised approach and partnership placements will help you find a career you love.

Melissa Michael - Bachelor of Marketing student testimonial
I completed a placement at William Blue Dining, where my highlights included setting the foundations for their social media presence. The most rewarding part was being with teams that I enjoyed working with, helping deliver content and further developing my skills of working in a team autonomously.
Melissa Michael
Bachelor of Business (Marketing)
Torrens University Australia | Professional Woman
Join Australia's most progressive university
Industry leading and future-focused: we give you all the tools you need to create your own success.
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Reach career goals faster
Through hands-on learning, you’ll solve practical challenges that require problem-solving and genuine industry insight.
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Flexible study options
Customise your course so you can study online, on campus or a combination of both.

Your teachers and academics

Active on the forefront of their field, our industry-connected educational facilitators are here to help you achieve your career goal.

Lakshi Perera

Lakshi Perera
Senior Learning Facilitator


A certified member of Australian Marketing Institute, Lakshi brings extensive experience in tertiary education and academia.
She holds a Doctor of Business Administration in Social Media Marketing and has completed studies in Commerce and Information Systems. With prior management roles in marketing, she leverages her industry insight to bridge the gap between theory and practice.

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Gaye Stee

Gaye Steel
Learning Facilitator


Specialising in strategic marketing, Gaye is a senior executive with more than 25 years of data-driven marketing experience across FMCG, retail, franchise and telco sectors.
A leader in her field, she’s held key management roles at prominent organisations such as McDonald’s, Reckitt Benckiser and Telstra.

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Sarah Smart

Sarah Smart
Learning Facilitator


Sarah is an experienced Business lecturer, specialising in industry skills and marketing.
Having run a successful digital communication consulting firm, she is passionate about sharing her insights with students, weaving theory and practical application into her courses.

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Shane Murphy

Shane Murphy
Learning Facilitator


Shane specialises in digital marketing, arts and entertainment promotion, social media strategies and consumer behaviour/psychology.
With a background in event and artist management, along with extensive experience in education, training and consultancy services for the entertainment industry, Shane brings unique insights and industry know-how to his role.

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Darren Peters| Staff

Darren Peters
Program Director - Business


Darren is an experienced senior director who worked in the sport industry before moving to education.
A former General Manager of Education for Surf Lifesaving Australia, Darren also served as CEO of Rowing Australia and was part of the Australian Paralympic Committee. Skilled in strategic planning, coaching and management, Darren delights in helping students and staff to reach greater heights.

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COCA 
Professor Scott Richardson
Associate Dean - Business
Professor Richardson has more than 15 years of experience in the higher education sector and has held senior roles at leading institutions worldwide including in Dubai, Singapore, and Malaysia.
He is a Fellow of the International Centre of Excellence in Tourism and Hospitality Education (THE-ICE) and has been a board member of several global education associations. Professor Richardson is the author of more than 50 publications in leading business journals and conference proceedings and has been a keynote speaker at many global conferences.

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Choose a campus to suit your lifestyle

You decide where to study. We have campuses in central locations across Australia.

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